3. Mapping Categories
A certain step - Mapping categories - is now available, provided that the corresponding check-box is selected in the Settings stage.
Open the Settings clicking on the same-named sign in the Listing list:
Choose the necessary checkbox from the 'Items to Publish' area:
In the current tab you can see visually two panels:
- the left one displays the category path at your store and the appropriate path on Amazon opposite;
- the right panel shows path of the categories on Amazon.
There are two tabs: ‘All Amazon Categories’ displays the Amazon category tree and the second one - ‘Suggested Categories’ - a list of categories from Amazon in the descending order with the best accordance (relevancy) in percentages.
You can use the manual mode for categories assignment - open the first tab - ‘Amazon Categories’. Note, the variants in grey are the root categories on Amazon and cannot be mapped. You should expand them to choose one of the possible subcategories in black!
The filter tool helps to facilitate the searching process. Just type the first letter of necessary position to see all possible variants listed below:
To accelerate the mapping process, you enable to use the right tab and guided by the percentage of relevancy, select the most suitable of the proposed options.
Use 'drag-and-drop' method (i.e. select the category on the right, drag it and drop it on the left) to map the category to the appropriate category(ies) of the listing or double click on the most relevant position and the current variant will be mapped automatically:
‘Clear Mapping’ option cancels the previous mapped positions.
Press ‘Save’ to keep the mapped positions and complete with the Listing creation step:
Press ‘Publish’ to complete with the Listing creation step and start exporting:
Take into account the situation, which you can faced with during the export new products on Amazon on the mapping step (Classification tab):
1. For instance, you sell the products, developed by your own brand, which have not the analogies on Amazon. Typically, Amazon assigns an identifier on the mapping step to link the store products with the similar Amazon positions.
Since the new products are unique and can not be identified yet on Amazon, in order to avoid the errors during exporting, you should patent the product data and receive a confirmation letter from the Amazon SRS that you have an access to export such products under your own brand without identification.
This is the Brand Registry Program, which can be reached by this link on Amazon.
As a result, the products under your own brand can be accessible to your customers on Amazon and you can export them smoothly.
2. If your online store offers the handmade goods or some virtual and non-branded products, we recommend you to request the GTIN exemption on Amazon to be able to sell such items without identifier, as the most categories on Amazon require to use a Global Trade Item Number (GTIN) while creating the new products.
Please note such procedure is free, but takes some time.
The peculiarities of the letter request content and its template you can find on this Amazon Seller Central page.
Since our team is developing the software we sent a GTIN exemption letter. The request was approved in just a few days indicating on the clarity and reliability of eMagicOne’s activities.
Such approval means that the relisted products are not required to wear the GTIN and are considered as verified and secure.